London Pet Show, sponsored by
MyPetonline, which took place at Earls Court One on 17 and 18 May, was declared
a huge success by organisers, with major new attractions taking up double the
amount of space at nearly 20,000sqm and a line up of top celebrities creating
an enticing draw for over 24,000 visitors over the two days.
Nicole Cooper, Show Director of London
Pet Show at Brand Events said: “We’ve taken the show to another level this year
creating the highest quality visitor experience through a number of interactive
features, arena performances with leading talent and we are delighted with the
result.”
Top of the bill was the new SuperDogs
Live, hosted by TV presenter, adventurer and dog lover Ben Fogle and sponsored
by Direct Line Pet Insurance, seeking the UK’s most talented, heroic and entertaining
dogs, with performances twice daily in the Zoflora Super Theatre. Kicking
off with an abseiling Metropolitan Police Alsatian dog being lowered from the
dizzy heights of Earls Court One to the sound track of Mission Impossible, the
show included heart warming, heroic and spectacular doggy dancing and trick
performances, judged by a celebrity panel including Channel 4 Supervet Noel
Fitzpatrick and broadcasters Anna Webb and Joanne Good.
Fans of wildlife TV presenter Steve Backshall enjoyed an
awesome display of some of the most dramatic predators on earth in an
interactive stage show with the likes of a Reticulated Python, Giant
Centipede and Alligator Snapping Turtle, live, up-close and on the big screen. Fans were also delighted to meet Steve after
his performances for a book signing.
Swedish Rabbit Show Jumping cup holders
enjoyed leaping to unbelievable heights to rapturous applause and Bob the Cat
and owner James Bowen enjoyed meeting their fans during a book signing as did
eight-year old Owen Howkins and his dog Haatchi the three-legged Anatolian
Shepherd who recently topped the Sunday Times bestseller list with their heart
warming tale.
Visitors to the show were able to meet
a menagerie of over 450 pets at the fourth London Pet Show, with lots of
experts and talks to learn how to care for them, including BBC Springwatch and
Autumnwatch presenter Chris Packham advising on the itchy problem of ticks and
fleas as summer approaches who attended with London Pet Show headline sponsor,
MyPetonline.
Amanda Melvin, publisher of MyPetonline
said: “We were proud to be headline sponsors of this year’s London Pet Show
just a year after launching MyPetonline. We see the show as a unique event
celebrating everything good about the world of pets and look forward to
continuing our involvement and to being part of its development at its new home
at ExCel London next year.”
Elizabeth Peplow, Editor of MyPetonline,
said: “The London Pet Show is going from strength to strength and really
stepped up a gear this year with the expanded floor space and even more fun
features. The range of attractions and animals represented is
breath-taking making it a fantastic event which we love being part
of.
"The London Pet Show audience is,
like the MyPetonline team, passionate about pets and our whole team were kept
busy over the two days, sharing information and hearing about visitors’
animals, making it a great experience” continued Elizabeth.
The show zones, all as popular as ever included
Discover Dogs, sponsored by James Wellbeloved, Discover Cats, sponsored by
Royal Canin, Discover Small Furries, sponsored by Burgess Excel and Discover Animals,
Aquatics and Reptiles, sponsored by Exo Terra, Fluval and Laguna, each area
featuring a raft of different breeds and species, displays and experts to
advise visitors on how to care for each kind of pet.
With the closure of Earls Court One at
the end of 2014, London Pet Show moves to ExCel London in 2015 taking place on
9th and 10th May.
ExCel London situated in the East of London runs over 300 events a year
and welcomed over 3.6 million visitors through their doors in 2013.
Building on the success of London Pet
Show, in the autumn of 2014 Brand Events launched the National Pet Show, also
sponsored by MyPetonline, which takes place at the NEC, Birmingham on 20 and 21
September. The National Pet Show will be
a replica of the London event including SuperDogs Live, once again sponsored by
Direct Line Pet Insurance and hosted by Ben Fogle.
Nicole Cooper concludes: “We are
looking forward to bringing our successful format to Birmingham this Autumn and
are working hard to put on a fantastic event for visitors to enjoy and
exhibitors to do great sales. Having
organised many award winning events at ExCel London over the years we are also
excited at London Pet Show’s move there next year and expect a large percentage
of our loyal pet loving visitors to attend with the venue’s excellent transport
links.”
Catherine, a visitor from Newbury, told
the organisers about her visit to the London Pet Show: “Had a great day! Third time we have come to this event which
just gets better and better. Hoping to
go to the NEC in September.”
www.londonpetshow.co.uk
www.londonpetshow.co.uk